SmackDown to Feature Picture-In-Picture Commercials

NBC Universal will be implementing picture-in-picture commercials on their television programming and that includes SmackDown Live.

USA Network tested this feature out last summer after the WWE draft and according to Broadcasting and Cable, the picture-in-picture commercial breaks raised the retention of viewers 13% with the overall rating of the episode by 2%. This will be the one of the first of many NBC Universal show concepts like this to keep the audience engaged during commercials.

NBCU Executive Vice President of Network Partnerships Josh Feldman made the following remarks regarding the change:

“We want to improve the viewing experience for fans with marketing and advertising, versus just having marketing advertising be part of the viewing experience,” Feldman said. “Picture-in-picture improves the viewing experience. That’s the mission of what we’re trying to do here.”

Matt Hardy Says Impact Still Has A Chance To Do The Right Thing

Matt Hardy took to his Twitter account to let Impact Wrestling know that they still has a chance to “do the right thing” when it comes to working out a deal with The Hardy Boyz to use the “Broken” gimmick in WWE.

Braun Strowman Reacts to Getting Elbow Surgery

Braun Strowman took to his Instagram account and made the following remarks about under going elbow surgery for his injury:

“Sometimes life throws you unexpected obstacles. Things will get in the way of your dreams they always do. How you handle your set backs is what makes the difference. I could sit around and think what could I have done to avoid this what did I do to deserve this. Y? Y? Y? I say to hell with that. There’s no time for excuses and pity party’s!!!! Every day Is a day I get the opportunity to grow stronger everyday I push myself further cause I refuse to let this slow me down. Nothing can stop me from being the best. I’ll blow through this like I have every set back life has ever throw at me and continue to own my destiny!!!! This is my life and I tell what and when I’m gonna do things. #nothingcanstopme #unstoppable #braunstrowman #monsteramongmen”

Sometimes life throws you unexpected obstacles. Things will get in the way of your dreams they always do. How you handle your set backs is what makes the difference. I could sit around and think what could I have done to avoid this what did I do to deserve this. Y? Y? Y? I say to hell with that. There’s no time for excuses and pity party’s!!!! Every day Is a day I get the opportunity to grow stronger everyday I push myself further cause I refuse to let this slow me down. Nothing can stop me from being the best. I’ll blow through this like I have every set back life has ever throw at me and continue to own my destiny!!!! This is my life and I tell what and when I’m gonna do things. #nothingcanstopme #unstoppable #braunstrowman #monsteramongmen

A post shared by Adam Scherr (@adamscherr99) on May 16, 2017 at 8:59am PDT

While WWE announced that Strowman is expected to miss up to six months of television, he is still expected to return before SummerSlam.

WWE RAW Results – May 15th, 2017

The show opens with a video package focusing on Braun Strowman trying to take out Roman Reigns after WWE Payback. Footage from last week in London is shown of Reigns confronting Strowman and going after his injured elbow.

The RAW opening hits. We go live inside the Prudential Center in New Jersey where a big display of pyro goes off. Michael Cole is the first to welcome us to the show.

RAW General Manager Kurt Angle opens the show and heads to the ring. Angle talks about Roman Reigns “settling the score” with Braun Strowman last week. He says Strowman suffered a shattered elbow, flew back to the United States and underwent surgery. Angle says Strowman may be out of action for up to six months. He notes that Strowman set his sights on the Universal Championship and asks who will now challenge Brock Lesnar for the championship. Angle gave it a lot of thought and it has to be earned, not given. He says at Extreme Rules for the first time ever, we will have a Fatal Five Way match and the winner will face Brock Lesnar for the Universal Championship. Angle has given thought to who those five will be. He reveals the five: Seth Rollins, Samoa Joe, Finn Balor, Bray Wyatt and Roman Reigns.

Angle promises Extreme Rules will be historical.

Here comes Roman Reigns to interrupt.

Angle stays in the ring as Reigns gets inside with a mic in hand. Very mixed reaction for Reigns in Newark tonight. Reigns says we don’t need a Fatal Five Way match because he is the No. 1 Contender. “This is my yard. I beat The Undertaker at WrestleMania. I put Strowman in that ambulance. And I’m the only guy around here that can beat Brock Lesnar for the Universal Championship.” Finn Balor interrupts and has something to say.

Balor brings up he was the first ever Universal Champion. “Oh and I never lost my title,” adds Balor. He says if Reigns wants a “piece of the beast”, the line starts behind him. Reigns tells Balor he has a lot of heart, but he doesn’t have the killer instinct to beat Brock. Balor brings up beating Reigns during his first night on RAW.

Samoa Joe interrupts. He says Reigns and Balor have it wrong. Joe says it is about two things: actions and results. He talks about choking out Seth Rollins. Joe suggests he will win the Fatal Five Way match and will go on to face Brock Lesnar.

The lights go out. When they come back on, Bray Wyatt is standing in the middle of the ring and has a mic in hand. Wyatt says the beast is approaching and they are all really scared. “You will cower. You will fall. And you will run,” says Wyatt.

Here comes Seth Rollins. He says Extreme Rules is still many weeks away and that New Jersey didn’t come here for talking. Rollins says he came here to fight Samoa Joe. Rollins and Joe start brawling at the end of the ramp. Wyatt attacks Balor. Reigns tosses Wyatt out. Rollins works the left knee of Joe against the ropes. Joe limps up the ramp. Wyatt with a shot on Rollins sending him out of the ring. Reigns with a Superman to Wyatt. Rollins with right hands to Wyatt. Balor with a double dropkick to both Wyatt and Rollins at ringside. Balor goes up to the top turnbuckle, Reigns misses a Superman and Balor with a Sling Blade takedown. Reigns rolls out of the ring. Balor hits the ropes and dives over the top rope taking out both Reigns and Rollins at ringside.

Jeff Hardy vs. Sheamus is next.

-Commercial Break-

Backstage, Finn Balor and Seth Rollins are arguing with Roman Reigns nearby. Kurt Angle breaks it up and books Rollins vs. Bray Wyatt and Reigns vs. Balor.

Jeff Hardy vs. Sheamus

Jeff goes after Sheamus immediately in the corner. Jeff avoids a Brogue Kick and gets a roll up for a quick two count. Jeff tosses Sheamus over the top rope and dropkicks him through the ropes. Sheamus catches Jeff trying to dive out and slams him against the barricade.

-Commercial Break-

Back live, Sheamus drops a big knee on Jeff off the corner. Some loud “DELETE” chants in New Jersey tonight. Sheamus catches Jeff with a quick scoop slam. Jeff with a quick kick away dropkick to Sheamus. Jeff with an atomic drop and jumping low blow combo. Sheamus catches Jeff with a big knee to the face for a close two count. Sheamus catches Jeff with double boots in the corner and pulls himself up to the top turnbuckle. Jeff catches Sheamus with a modified Twist of Fate/Stunner off the corner for another close two count. Cesaro jumps up on the ring apron to distract Jeff. Matt pulls him off. Sheamus catches Matt with a big boot. Jeff with a Twist of Fate to Sheamus. Jeff goes up top and connects with a nasty looking Swantom Bomb over Sheamus. Jeff gets the pinfall for the win.

Winner: Jeff Hardy

After the match, Matt and Jeff Hardy celebrate the win.

-Commercial Break-

Sasha Banks vs. Alicia Fox

Footage from last week’s match is shown. The replay shows Fox got her shoulder up as Banks got the pinfall on her. Banks with a shoulder block early on Fox. Banks catches Fox with a kick to the face. Fox fires back with a kick of her own from the corner. Fox with a northern lights suplex on Banks for a two count. Banks with repeated clothesline takedowns and a dropkick to Fox. Banks with a tilt-a-whirl head scissors to Fox. Fox with a roll up on Banks from the corner and Banks kicks out. Fox holds on to the ropes to avoid a backcracker. Fox tosses Banks out and Banks grabs her knee. Banks with a small package for another two count on Fox. Fox catches Banks with a big scissors kick to get the pinfall.

Winner: Alicia Fox

Big Match Announced for WWE Extreme Rules

Kurt Angle announced on tonight’s episode of RAW that the the winner of a Fatal 5-Way match at the upcoming WWE Extreme Rules event will face Brock Lesnar for the Universal Title. Here is the updated card for the show:

#1 Contenders Match for the WWE Universal Title
Seth Rollins vs. Samoa Joe vs. Finn Balor vs. Bray Wyatt vs. Roman Reigns

RAW Tag Team Championship
Sheamus and Cesaro vs. The Hardy Boyz

WWE Extreme Rules takes place on June 4, 2017. As always, we will be providing live play-by-play coverage of the event.

Another Match Announced for WWE Extreme Rules

WWE announced on tonight’s episode of RAW that Dean Ambrose will defend his WWE Intercontinental Championship against The Miz at the upcoming Extreme Rules event. Here is the updated card for the show:

#1 Contenders Match for the WWE Universal Title
Seth Rollins vs. Samoa Joe vs. Finn Balor vs. Bray Wyatt vs. Roman Reigns

WWE Intercontinental Championship
The Miz vs. Dean Ambrose
The title can change hands on a count out.

RAW Women’s Title Match
Bayley vs. Alexa Bliss
Kendo stick on a pole match.

RAW Tag Team Championship
Sheamus and Cesaro vs. The Hardy Boyz

WWE Cruiserweight Championship
Austin Aries vs. Neville

WWE Extreme Rules takes place on June 4, 2017. As always, we will be providing live play-by-play coverage of the event.

Austin Aries Reacts to Tonight’s Crowd In Newark, NJ

As seen on tonight’s episode of RAW, there was a beach ball being tossed around in the crowd along with “CM Punk” chants from the fans in attendance. This all went down during the Austin Aries & Jack Gallagher vs. Neville & TJP match.

Aries commented on the Newark, NJ crowd with the following remarks on Twitter:

Cedric Alexander Returning to Action from Injury

PWInsider reports Cedric Alexander is scheduled for RAW and SmackDown television events this week.

Alexander has been out of action since suffering a knee injury back in February. Original prognostics called for Alexander to be out of action for 3-5 months, which is par with PWInsider’s story.

Prior to his injury he was involved in the storyline with Alicia Fox before breaking up with her after she cost him a match on RAW.